SaaS Toolkit

Free SaaS Calculators
Built for Founders

From burn rate to viral growth — free, no signup, results worth sharing.

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12 mo runwayJanDec↓ cliff01
Most popular

Burn Rate & Runway Calculator

See exactly when you run out of cash — and what to do about it.

Animated ChartScenario ModelingPNG Export
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milestone$24K MRRMo 1Mo 1102

MRR Growth Projector

Project 12-month revenue with churn modeling and milestone markers.

12-Month ForecastChurn ImpactShareable URL
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3.2:1LTV:CAC · HealthyPoorGreat03

LTV:CAC Ratio Visualizer

Animated gauge shows whether your unit economics are investor-ready.

Animated GaugePayback PeriodHealth Badge
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yr 0yr 1yr 2yr 3yr 4cliff4-Year Vesting Schedule1-year cliff · monthly vesting after62% vestedCliffVestedUnvested04

Equity Vesting Visualizer

See exactly when your shares vest and model departure scenarios.

Cliff TimelineDeparture ScenarioPNG Export
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Cap table dilution across roundsPre-Seed80%80%Seed62%62%Series A44%44%Founder diluted 80% → 44%FounderPoolPriorNew05

VC Dilution Calculator

Animate your cap table across rounds — with MOIC and exit scenarios.

Cap TableCSV ExportOption Pool Shuffle
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K-Factor1.4VIRAL ✓Invites/user3.2Conv. rate44%Cycle time6dCAC offset−62%06

K-Factor Virality Calculator

Calculate your viral growth loop with flywheel animation.

Flywheel AnimationBenchmark BarScenario Compare
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3.2%A$29/mo3.8%B$39/mo95% confidence+$2,263/mo upliftPricing A/B TestBayesian analysis07

Pricing A/B Test Estimator

Know if your pricing test is statistically significant.

Bayesian StatsRevenue ImpactShareable Card
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MRR$50kNRR 102.5%–$1,250/moGRR97.5%NRR102.5%+5pp expINVESTOR READINESSNRR ≥ 100%GRR ≥ 85%Exp > ChurnVC ReadyAvg Lifetime33 moAt Risk$31kExp Gap↑ 0pp08

Churn & NRR Calculator

Visualize your leaky bucket and track net revenue retention vs top SaaS companies.

Leaky Bucket SVGBenchmark BarInvestor Readiness
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A · Series B ready47+62% + (-15%) = 47Top 30% of SaaS companies7×–10× ARR implied$35M–$50Millustrative valuationProfit Margin %Growth %40SnowflakeDatadogCloudflareHubSpotYOUR40 COMPOSITION+62-154009

Rule of 40 Calculator

SaaS health scorecard with valuation range and 15+ public company benchmarks.

Scatter ChartValuation RangeQuarterly Tracker
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65
Sticky Score
Strong · B2B SMB
M1
78%
M6
43%
M0
M1
M2
M3
M4
M5
Jan
100%
78%
61%
52%
47%
43%
Feb
100%
82%
67%
55%
49%
·
Mar
100%
85%
71%
60%
·
·
Apr
100%
87%
73%
·
·
·
↑ +1.8 pts/cohort at M3
Smile Curve ✓
10

Cohort Retention Calculator

Cohort retention calculator with retention curve, heatmap view, Sticky Score, and LTV reality check.

Sticky Score RingLTV Reality CheckCurve Diagnosis
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ARR BRIDGEBEGNewExpConChuEND$5.0M+19%NRR109%MAGIC NUMBER1.24EfficientBURN MULTIPLE1.8×CautionCAC PAYBACK14mo🚀Healthy GrowthNRR 109% · +19% QoQ11

ARR Calculator

Free ARR calculator with waterfall bridge view, annual recurring revenue growth tracker, and board-deck export.

Waterfall ChartEfficiency ScorecardScenario Compare
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OverallB+78/100Top 22% Series AGrowthA-Unit EconB+RetentionC+EfficiencyBRev QualityA-EngagementB-🔶 Almost There12
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Grade My SaaS

Get an instant A-F grade for your SaaS metrics. Stage-aware benchmarks, radar chart, improvement simulator, and investor readiness badge.

Report CardRadar ChartInvestor ReadyScenario Compare
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VALUATION$14.7M▲ 6.8× ARR · Attractive ZoneBEAR $8MBASE $14.7MBULL $22M3 METHODSARRDCFCompR40 · +1.2× bonusTop 12% · Series A13
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SaaS Valuation Calculator

Model what your SaaS is worth with 3 valuation methods and a Rule of 40 adjustment.

ARR MultipleDCFRule of 40Comparable Transactions
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Exit waterfall · founder take$100M exitLPPartCommonFounder take$23.8M28% of proceedsTake-home curvecliffB+14
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Cap Table Example + Exit Waterfall

Interactive cap table example + template with exit waterfall, participating preferred, and founder take-home math.

Exit WaterfallLP Stack6-Dim GradeScenario Compare
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CAC16 mo paybackM0M6M12M18M24CAC PAYBACK$3,000 CAC15
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CAC Payback Calculator

CAC payback calculator with cohort waterfall, per-channel mode, SaaS CAC benchmarks, and 6-dim scorecard.

Cohort StackerPer-ChannelSensitivity Heatmap
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1.34SCALE HARDERKILLOPTSCALEMAGIC NUMBER16
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SaaS Magic Number Calculator

SaaS magic number + sales efficiency score with Bessemer threshold gauge. Diagnose scale-ready unit economics.

Magic NumberBurn MultipleBessemer GaugeSales Efficiency
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TAM · SAM · SOMTAM $14.2BSAM $2.1BSOM $180MVENTURE-BACKABLE17
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TAM SAM SOM Calculator

Market sizing framework: top-down + bottom-up TAM SAM SOM with reconciliation. Pitch-deck ready.

Top-down + Bottom-upBullseye SVGPitch-deck exportDefensibility grade
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TRIAL FUNNEL18.4%Signup · 100%Activ. · 55%Aha · 25%Engaged · 12%Paid · 4%18
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Free Trial Conversion Rate Calculator

Free trial conversion rate calculator with freemium conversion comparison, activation benchmarks, and trial-to-paid funnel.

5-stage funnelTTV elasticity6-dim report cardMode-aware
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SALES CAPACITYCRITICAL GAP8AEs neededCohort 1Cohort 2Cohort 3TodayTarget19
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Sales Capacity Planning Calculator

Build a sales capacity model. How many AEs and SDRs to hit your ARR target? Ramp drag, Magic Number, hire-by Gantt.

Capacity PlanningRevOpsHiring PlanMagic Number
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B+PLG-Assisted✦ True PLGPLG SCORE78 / 100TTVActiv.Self-SrvViral KNRRPQL20
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PLG SaaS Scorecard

Is your SaaS actually PLG? Score activation rate, time to value, PQL conversion. True PLG / Sales-Led verdict.

PLG SaaSActivation RateTime to ValueOpenView Benchmarks
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SAFE STACKPOST-ROUNDSAFE A$8MSAFE B$10MMFNSAFE C$12M52%Founders52%SAFE stack22%Series A18%POST-MONEY SAFE → EQUITY21
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SAFE Note Calculator

Model post-money vs pre-money SAFE note conversion at a priced round — with MFN, valuation cap, and dilution.

SAFE NoteYC SAFEValuation CapDilution
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RUNWAY SCENARIO9mo → 18mo12mo18mo✦ Default AliveHiresSaaSGrowth+9.0 monthsfrom cuts22
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Cash Runway Calculator

Calculate cash runway, monthly burn rate, net burn, and default alive — plus 7 cost-cut scenarios to extend survival.

Cash RunwayBurn RateDefault AliveNet Burn
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OPTION POOL✦ HEALTHY28 hiresrefreshoutM0M6M12M18M24POOL15%GRADEB+REFRESH0ppESOP DEPLETION · PAVE BENCHMARKS · REFRESH23
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ESOP Calculator

Model startup option pool size, stock option grants by role, pool refresh, and founder dilution before Series A.

ESOPOption PoolStock Option GrantPave
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PORTFOLIO · 20 ACCOUNTSAT-RISK ARR$847K23% OF PORTFOLIOBHEALTH BANDS24
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Churn Prediction & Customer Health Score

Predict churn with a weighted customer health score. Free Gainsight alternative — at-risk ARR + portfolio heatmap.

Churn PredictionCustomer HealthGainsight AlternativeAt-Risk ARR
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NPS — REVENUE IMPACT-1000+100+42NPS✨ GREAT+10 NPS UNLOCK+$847K/yr25
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NPS Template & Calculator

Free NPS template. Compute Net Promoter Score, benchmark vs SaaS quartiles, model revenue impact across 12 industries.

NPS TemplateRevenue ImpactSaaS BenchmarksConfidence Interval
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TOP 3 · RICE1 Onboarding1472 SSO SAML1123 API limits98QUICK WINQUADRANT🎯 Quick Wins🎪 Big BetsGRADEB+26
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RICE Score Calculator

Rank features with the RICE framework — Reach × Impact × Confidence ÷ Effort. ICE + weighted scoring + effort/impact matrix.

RICE ScoreRICE FrameworkICEEffort/Impact Matrix
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COMMISSION PLANSTRONG ✨$287K125% attainmentOTE0%100%200%27
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Sales Compensation Calculator

Model sales compensation, OTE, variable comp, commission plans, tiered accelerators, and clawbacks across 6 SaaS roles.

Sales CompensationOTECommission PlanVariable Compensation
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SERIES A READINESSRAISE-READY68%of Series A bar clearedMMkTTrD4 mo → Q3 raise28
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Series A Readiness Scorecard

Am I ready to raise? 5 gates, diligence checklist, time-to-raise.

5 gatesT2D3 checkdata-room checklisttime-to-readiness
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USAGE PRICINGGini 0.6273% from top 11%top 10%customers ranked by usage29
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Usage-Based Pricing Modeler

Design metered tiers and see power-law concentration, per-tier margin, and 12-month predictability live.

meteredper-tokentieredGini
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BOOTSTRAP vs VCBOOTSTRAPTODAYBOOT$18MVC$12M🏆 WINNER+$6M EV · 87% ownership retained30
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Bootstrap vs VC Path Simulator

Monte Carlo expected value: which path pays out more? Ownership decay, dilution, and do-I-need-VC quiz.

Monte CarloExpected ValueOwnershipQuiz
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NOTE STACKPOST-ROUNDNote A$500K+intNote B$500K+intNote C$500K+int8% INT52%Founders52%Note prin.20%Interest5%CONVERTIBLE NOTE → SERIES A31
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Convertible Note Calculator

Model convertible note conversion at a Series A — with accrued interest, caps, discounts, and MFN.

ConvertibleInterestCap/DiscountSeries A
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EXIT PRICEWATERFALLSeries C$25M1xSeries B$15M1xSeries A$5M2xCOMMON / FOUNDERS$12MSTAKEHOLDER PAYOUTPreferred$45MFounders$12MEmployees$7.2MOption Pool$4.8M1x / 2x · PARTICIPATING · CAPPED · CONVERSION32
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Liquidation Preference Waterfall Calculator

See who gets paid at every exit price — common vs preferred, non-participating vs participating, with stacked seniority and conversion optimizer.

WaterfallParticipating PreferredExit ModelingCommon Stock
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PREFERREDCOMMON FMVSAFE HARBORSERIES A$4.5090.4% OFFCOMMON FMV$0.43213 METHODSOPM$0.43PWERM$0.41MARKET$0.45AGGRESSIVE · NORMAL · CONSERVATIVEOPM · PWERM · MARKET33
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409A Valuation Calculator

Estimate common-stock FMV with OPM backsolve, PWERM, and market-calibrated methods — plus a safe-harbor checklist.

OPM backsolvePWERMSafe harborStrike price
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INOUT$750kQuick Ratio4.23🏆 Best-in-ClassSeries A peersp25p50p75p90NRR 121%GRR 94%34
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SaaS Quick Ratio Calculator

Measure growth quality — (New + Expansion) ÷ (Churn + Contraction) — against OpenView benchmarks and trailing twelve months.

Quick ratioOpenView benchmarkNRR / GRRTTM trend
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REVCOGSGPGross Margin82%🏆 Best-in-ClassSeries A peersp25p50p75p90Prod 86%Blend 82%35
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SaaS Gross Margin Calculator

Audit your SaaS COGS, compute True vs Reported GM, split Product from Blended, and benchmark against OpenView / KeyBanc stage cohorts.

Gross marginCOGS auditOpenView benchmarkProduct vs Blended
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SeatUpgXsellUsage36mo StackYear-3 NRR121%✅ HealthySource mix+$4.2M expansionover 36 months · Stage Series B36
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Expansion Revenue Calculator

Forecast seat, upgrade, cross-sell, and usage expansion across 12–60 months with NRR projection by stage.

Expansion ARRNRR forecastCross-sellCohort heatmap
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NPV by Term1y2y3yWINNER5y3-Year NPV$289k🏆 3-Year Wins · +$147k20% discount · WACC 12%Sensitivity 3yr × disc%37
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Multi-Year Contract NPV Calculator

Compare 1/2/3/5-year SaaS contracts on NPV — factor in prepay, WACC, renewal probability, and break-even discount.

NPVTCV vs ACVPrepay discountBreak-even
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40%0100Sean Ellis Score46%🎯 PMF Confirmedn=142 · 95% CI 38–53%Sample laddern≥20n≥40n≥100n≥200n≥40038
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Sean Ellis PMF Calculator

Score the 40% "very disappointed" test with Wilson confidence bands, ICP weighting, and an ICP extractor.

Sean Ellis40% RulePMF ScoreICP Extractor
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Engagement Pulse · 30dDAU / MAU Stickiness47%⚡ Elite · p92B2B SaaS · DAU 24K / MAU 52Kp10 p25 p50 p75 p9039
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DAU/MAU Stickiness Calculator

Compute product stickiness (DAU ÷ MAU) with category-adjusted benchmarks, WAU triangle, and L7/L28 approximations.

Stickiness %Category benchmarkWAU triangleL7 / L28
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Signup10KVerify email8.8KFirst project6.5KInvite team5.6KAHA5.2K activatedActivation Rate52%✅ Healthy · B+B2B SaaS · TTA 45 min+$340K ARR unlock40
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User Activation Rate Calculator

Map your aha moment. Grade your funnel. Unlock retention $.

Aha funnelTTV gaugeRetention forecastBottleneck detector
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BREADTH →STICKINESS →💥 POWER🎯 NICHE⚠️ SHELF💤 UNUSEDPortfolio GradeB+✅ 2 Power · 2 Shelf6 features · B2B SaaS+$210K ARR unlock41
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Feature Adoption Rate Calculator

Shelfware detector. Feature ROI. Portfolio-grade clarity.

Quadrant scatterShelfwareStickinessFeature ROI
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PipelineCommitNegotiateProposalQualifiedDiscovery$5.6M totalStage-Weighted Coverage3.2×✅ Healthy · 82% attain42
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Pipeline Coverage Ratio Calculator

Stage-weighted coverage. Attainment probability. Zombie-deal detector.

pipelineforecast3x ruleRevOps
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4 LeversOppsACVCycleWin %Velocity$14K/day$5.1M annualized✅ 0.95× MM benchDragWin Rate · 46%43
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Sales Velocity Formula Calculator

4-lever diagnostic. Opps × ACV × Win% / Cycle. Benchmarks, radar, per-rep.

sales velocity4 leversRevOpsbenchmarks
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SDR RAMPHEALTHY11.4months to paybackM1M6MSO$2.4M pipe44
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SDR Ramp Calculator

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When will your new SDR pay for herself? Payback, pipeline, and attrition math.

SDR RampPayback PeriodPipeline MathOutbound
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DISCOUNT AUDITDRIFTING$647K/yr leakageAvg 22% · policy 15%POLICY0%40%+Deal log · approval tiers · LTV erosion45
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Deal Desk Discount Calculator

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LTV erosion, approval compliance, annual leakage — audit every discount.

pricingdeal deskLTVRevOps
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RENEWAL FORECASTHEALTHY108%projected NRRat-risk ARR $680K · 9 acctsEntMidSMBQ2Q3Q4Q1at-risk intensityStart → Ren + Exp − Contr − Churn → EndSave ROI 3.9×46
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SaaS Renewal Forecast Calculator

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NRR projection. At-risk ARR. Save-motion ROI. QBR-ready.

renewalNRRat-risk ARRCS
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CSM BOOK OF BUSINESSSTRETCHED8CSMs recommendedcurrent 5 · gap 3 · 65% coveredCSM ACSM BCSM CCSM DCSM EgapEntMidSMBunmanaged47
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CSM Book of Business Calculator

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Capacity math, ARR/CSM benchmarks, and a 12-month hiring plan.

customer successcapacityNRRstaffing
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Concentration RiskHHI 2,847A34%B18%C12%D9%E7%Others20%Top-134%Gini0.61GradeDDTop-5: 80%FAILLong-tail: 20%PASS48
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Customer Concentration Risk Calculator

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HHI index, Gini coefficient, VC diligence gates, and churn impact simulator.

concentrationHHIGiniVC diligence
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Fully Loaded CostBase $140K → Loaded $192K1.38× baseBASE SALARYFULLY LOADEDBaseTaxBenefitsEquityRamp49
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Employee Cost Calculator

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Fully loaded cost across 12 regions — tax, benefits, equity, ramp, contractor vs FTE breakeven.

hiring costfully burdened rateregionalcontractor vs FTE
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Deferred Revenue$4.8M deferredRPO$4.2M short$6.8M longBookBillRevCash50
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Deferred Revenue Calculator for SaaS

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Bookings → billings → revenue → cash. RPO split. ASC 606 multi-element allocation.

deferred revASC 606RPOaudit-ready
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PACKAGING AUDITHEALTHY$92/mo ARPU+33% vs $69 flatGOOD$2922%BETTER$7958%BEST$19920%1 : 2.7 : 6.9 · Basecamp shape52
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Tiered Pricing Calculator — Good/Better/Best Tier Optimizer

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Design 3-tier pricing with the decoy effect, anchor ratio, and compromise effect. Forecast ARPU and tier mix.

tiered pricinggood better bestKano modelARPU
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cumulative %price →OPPtoo cheapbargainexpensivetoo exp.51
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Van Westendorp PSM Calculator

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Turn a 4-question pricing survey into OPP, acceptable range, and revenue-max with bootstrap CI.

pricingPSMsurveyOPP
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RUNWAY → BRIDGE → SERIES BRUNWAY 5moBRIDGE +9moSERIES BTODAYM5M14B+9 moDILUTION AT SERIES B6.4pp22.2pp NEWB+52
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Bridge Round Funding Calculator

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Model SAFE/note conversion dilution, runway extension, and signal risk before your next term sheet.

BridgeSAFERunwayDilution
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% buy / revenueprice →REV-MAXPROFIT-MAXCURRENTP50demandrevenueprofitcurrent53
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Gabor-Granger Willingness to Pay Calculator

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Build a demand curve from a Gabor-Granger pricing survey — get rev-max, profit-max, and elasticity with bootstrap CI.

gabor grangerpricingdemand curveelasticity
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BURN$600KBurn Multiple0.80🏆 AmazingARR$750KSeries A · p8256
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Burn Multiple Calculator

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Sacks-era capital efficiency — net burn ÷ net new ARR with Amazing/Great/OK/Suspect/Bad zones and stage benchmarks.

Burn multipleSacks zonesCapital efficiencyStage benchmark
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Multi-Currency Pricing · 5 marketsUS$29DE€27IN₹249JP¥2,400BRR$39FX · PPP · Big Mac · GNI · blended57
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Multi-Currency Pricing Calculator

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Localize SaaS pricing across 40 countries with FX, PPP, the Big Mac Index, and GNI — VAT, charm rounding, and churn-risk modeling.

multi-currencylocalizationPPPgeo pricing
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TTFV distributionp25p50p75p901m30m2h1dMedian p5042m✅ Healthy · B+B2B SaaS · tail 8.4×+$280K ARR unlock58
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Time to First Value Calculator

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p25/p50/p75/p90 TTFV distribution, category benchmarks, and retention elasticity from a paste of signup→aha durations.

TTFVTime to ValueOnboardingPercentiles
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PRODFITINTPQL SCORE84/ 100🎯 Tier 1Call within 2h59
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PQL Scoring Calculator

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Score a product qualified lead on Product × Fit × Intent. Tier matrix, handoff SLA, and pipeline projection.

Product Qualified LeadPLG HandoffTier MatrixSLA Engine
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K-Factor0.42📈 SUB-VIRALInv38%Del92%Open11%Conv24%Act32%🪦 Weakest linkFix this → K +0.3160
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PLG Viral Loop Analyzer

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Decompose any viral product into 5 multiplicative stages, find the weakest link, and project K-factor lift if you fix that one stage. Six artifact archetype benchmarks.

Viral Product5-Stage ChainWeakest LinkK-Factor Lift
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Hook84HOOK MODEL84/ 100🎯 Habit ZoneD30: 24% projected61
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Hook Model Habit Score Calculator

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Score your product on Nir Eyal's 4 pillars — Trigger, Action, Reward, Investment — and see your habit zone, weakest pillar, and D30 retention forecast.

Hook ModelHooked (Nir Eyal)Habit ZoneRetention Forecast
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Friction heatmapSignOnbPaySetCogClkErrTimeUser friction58/100🟧 Painful · 4 of 10 HWorst flow: Onb · 78+$47K/yr if top 3 fixed63
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In-App Friction Score

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Audit user friction across up to 8 product flows against Jakob Nielsen's 10 usability heuristics. Friction heatmap, severity-weighted composite, and dollar-projected conversion lift.

User FrictionUsability HeuristicsUX AuditCognitive Load
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Cohort cascade1,000 → 312EmailVerifyCC + Plan−47%CalendarFirst linkD47/10062
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Onboarding Complexity Score

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Grade your product onboarding with a Fogg-Behavior-Model audit + per-step drop-off waterfall. 18-pattern friction rule engine.

Product OnboardingFirst-Time UXUser ActivationFogg Model
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Whitespace heatmap$1.24Mexpansion pipelineB+73/1002 Hot4 Warm4 Watch67
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Account Expansion Scorer

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Score upsell odds, $ opportunity, and next-best-offer for every account in your renewal book — whitespace heatmap + 4-window pitch kanban.

Account ExpansionLand and ExpandAccount-Based SellingB2B Sales
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Cumulative cash flow24 monthsPayback$1.4M7.7×M0M2465
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Onboarding ROI Calculator

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Model your customer onboarding investment vs retention lift, payback period, and 24-month NPV. Three-touch mix engine + 8-KPI scorecard.

Customer OnboardingCustomer Success ROIOnboarding KPIsPayback Period
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Rescue arc$480K → $2.3MExposedRetained NPV4.7×program ROI64
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Winback Campaign ROI Calculator

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Project the ROI of a save motion or winback campaign on at-risk accounts. NPV-aware retained revenue, account-priority queue, and break-even save rate.

Winback CampaignCustomer ReactivationAt-Risk CustomersSave Motion ROI
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Runway after plan8 hires · $2.4M/yr12mo target🔥11mo runway5✅ · 2⚠ · 1🚨66
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Hiring Plan Affordability Calculator

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Plan up to 25 hires across 12 quarters. Runway-cliff timeline, fully-loaded cost per role, per-hire affordability verdict + startup org chart visualizer.

Headcount PlanningRunway CliffStartup Org ChartAffordability
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OTE BENCHMARKSTRONG ✨$284KAE — Enterprise · NYC · 64th percentileBase $142KVariable $142K @ 100% quotaVariable @ stretch (educational)$245K medianP25P50P75P9050/50 · Pay-Mix AGrade B+70
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OTE Calculator

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What is OTE? On-target earnings = base + variable at 100% quota. Benchmark your role + region against US 2025 medians in 30 seconds.

OTE meaningPay-mix gradeRole benchmarksQuota-to-OTE
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Distribution<6060-8080-100100-120>12060% RuleAt Quota58%7 of 12 reps✅ HEALTHY DIST.ShapeNormal · CV 0.2871
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Quota Attainment Calculator

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Distribution histogram, fitted bell curve, the Pavilion 60% Rule verdict, concentration risk, per-rep table + 6-dim quota-health report.

Quota Attainment60% RuleDistributionRevOps
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ARR LOST BY BUCKETARR LOST$1.42MCS FailureADD$454KNo ValueADD$298KPriceADD$241KZIRPSTR$170KCompetitionMIX$110KConsolidationSTR$80K80% ParetoGRADEB-ADDRESSABLE$993K · 70%STRUCTURAL$427K · 30%68
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Churn Reason Analyzer

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Pareto your exit interviews into 8 buckets — addressable vs structural ARR split, retention-lift sim, and a copy-paste customer exit survey template.

Customer Churn AnalysisExit SurveyParetoRetention
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CS OPERATIONS DASHBOARDHEALTHYNRRTTFVCSATFRTMATURITYB+82/100Healthy 46% · Watch 32% · Risk 22%YouSeries B69
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Customer Success Operations Dashboard

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Grade your CS function across 8 KPIs and 6 dimensions of operational maturity — stage benchmarks plus an Account Scoring Model.

CS OpsKPIsNRRAccount Scoring
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CALENDAR RECEIPTDEVOURINGModule A · Recurring meetings$487KModule B · Calendar audit61% / wkModule C · Context-switch (team)$324KNo-meeting Wed savings+$147KCOMPOSITE WASTE$811K/yr≈ 4.9 senior engineer salaries% OF WEEK61%15.6h focus left73
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Meeting Cost Calculator + Calendar Audit

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Quantify the dollars your team burns on recurring meetings, calendar bloat, and context switches — with a calendar-audit module and a "should this be an email" scorer.

meeting costcalendar auditcontext switchno-meeting day
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FunnelLead · 1,200MQL · 380SQL · 137Opp · 71Won · 16$1.43M revenue− $1.8M− $640K− $260K− $180KLead → Customer1.32%vs p50: 0.96%WeakestMQL → SQL−$640K/yrGrade B+What-if p50+$480K Q75
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Funnel Conversion Rate Calculator

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Paste 5 funnel counts — see leak-$ per stage, percentile bands by segment, the weakest-stage triage, and a what-if simulator that quantifies recoverable revenue.

Funnel Conversion RateLead Conversion RateSaaS BenchmarkLeak Diagnosis
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PIPELINE LOST BY BUCKETPIPELINE LOST$2.40MCompetitionMIX$768KNo DecisionMIX$504KPriceADD$408KFeature GapADD$288KWrong FitSTR$240KStatus QuoSTR$192K80% ParetoGRADEB-TOP DISPLACERSalesforce 14×WIN RATE18% (bench 22%)72
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Win/Loss Analysis Tool

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Pareto your lost deals into 8 buckets — find what to fix and who beats you.

Win Loss AnalysisCompetitive DisplacementSales Loss AnalysisWin Loss Template
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SALES EFFICIENCY RATIOSER 1.34GM80%$1S&M$1.34ARRBessemer · Capital-Efficient≥1.0 great74
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Sales Efficiency Ratio Calculator

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Bessemer's GM-adjusted SaaS CAC ratio. $1 of S&M → $X of recurring ARR with stage benchmarks, quarterly trend, and a 6-dim capital-efficiency report card.

Sales Efficiency RatioSaaS CAC RatioUnit EconomicsBessemer Thresholds
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FunnelMQL · 1,170SQL · 165 · 14%Opp · 90 · 55%Won · 19 · 21%1.62% end-to-endMomentum Index+18SMIhealthy ✅ on planLVR8.2%/moCov3.2×Inbnd55%Grade B+6-mo forecast77
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Lead Generation Metrics Calculator

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LVR, MQL→SQL, pipeline coverage, and a 6-month ARR forecast — the demand-gen dashboard for B2B SaaS.

lead gendemand genLVRpipeline
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FIT × INTENT MATRIXTIER HEALTH811:11:FEWDISQIntent →1:112accts1:Few38accts1:Many64acctsDisq86acctsAE CAPACITY8 AEs · 64 slots · 19% usedTIERED ACV$4.2M79
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ABM Account Scoring Calculator

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Score target accounts on fit + intent, tier into 1:1 / 1:Few / 1:Many, export to CRM.

ABM ToolsAccount ScoringICPDemand Gen
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CONTENT VELOCITY INDEXCVI+184-Q TREND2.5/wk65% cluster605% ROIGRADEB+80
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Content Velocity Calculator

New

Cadence × cluster coverage × distribution → 12-mo ROI, payback, and a Content Velocity Index — with 8 SaaS content examples benchmarked.

Content VelocityContent CadenceContent Marketing ROISaaS Content Examples
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